London City Lionesses – Matchday Motion
Matchday Moments.
We teamed up with ARENA3 to bring motion to matchday moments for London City Lionesses. From goal celebrations to player announcements, we created a series of short, punchy films for social media and stadium screens, building on the club’s new identity with energy, personality and a little extra drama.
Taking cues from the angular geometry of the club’s diamond badge, we explored how its distinctive shapes could shift, transform and come to life through motion. A brilliant project to get stuck into, and a pleasure to collaborate with a team who care as much about what they do as we do.
Credits
Client
Arena3
Client Team
Charlie Kwai
Designer
Ben Marsh
Motion
Jordan Pledge
Joe Faulding
Ben Marsh
